Strategic Plan

Bethany College will soar … bigger, better, stronger …

  • By delivering on our promise to students – our definition of success
  • By focusing on outcomes
  • By assessing and improving continuously our education and business practices
  • By developing, optimizing, and stewarding all of the College’s resources.

Bethany’s strategic plan highlights the four ways in which Bethany will grow from 2009 to 2031, the college’s sesquicentennial. Specific goals for 2009-2012 and progress updates are available in the Strategic Outcomes report.

Strategic Planning Process

Bethany College President Edward F. Leonard III began development of the strategic plan when he took office in August 2007. Since that time, he has gathered broad community input through numerous retreats, listening sessions, forums, and task forces.

President Leonard convened a Strategic Planning Council, asking the students, staff and faculty on that council to reexamine and recommend priorities for Bethany. Council members also recruited members for four task forces: mission, values, promise, and vision. These task forces were joined by an additional task force of the Bethany College Board of Directors.

The college hosted the Bethany Leadership Retreat and the Bethany Community Retreat, bringing members of 19 constituent groups together to share their ideas for Bethany’s future.

President Leonard conducted more than 100 listening sessions with people on and off campus, and Bethany hosted Future Forums with alumni, friends, and prospective students in 20 cities around the country, as well as two forums on campus.

As a foundation for the strategic plan, the Bethany community revised and reaffirmed its mission and values statements, and affirmed new promise and vision statements.

In October 2008, the Bethany College Board of Directors affirmed these guiding principles and the plan developed by the Strategic Planning Council.

The strategic plan was shared with the Bethany College community at the President’s annual State of the College address in October 2008 and in the spring 2009 issue of Bethany Magazine.

Currently, Bethany is using its guiding principles and strategic plan to build and execute its operational plan.

Download the Strategic Foundations & Outcomes

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